CHIC Project Market Place

The CHIC market for the Our Bio-Tech Planet, Future of Plants and Humans event will take place from 25th to 27th October from 14:00 to 18:00 and will consist of 5 stands each represented by a different CHIC partner. These partners will solve doubts and explain concepts related to:

    1. New Plant Breeding Techniques, 
    2. Improvement of the production of inulin from chicory root thanks to NPBTs,
    3. Production of terpenes from chicory root, with interest for human health and
    4. Production of plants with interest for human health.
    5. There will also be an additional stand where you can play CHIC’s virtual and augmented reality games.


CHIC is a €7.3 million project supported through the EU Horizon 2020 funding program. It aims at the establishment of a responsible innovation pathway for the development and application of New Plant Breeding Techniques (NPBTs) for root chicory as a multipurpose crop for the production of high-value consumer products, in line with societal needs and concerns. CHIC aims, also, to explore the interactions between technological potential and societal acceptance of modern plant breeding.

Internationally respected scientists are engaged with developing new techniques for practical applications on a global scale. By developing and implementing a set of new plant breeding technologies, CHIC will adapt the biosynthesis and architecture of root chicory. This will strengthen chicory as a production system for high-quality dietary fibres and establish it as a source of bioactive terpenes. The consortium will evaluate the technological performance of these new plant breeding technologies, as well as the safety, environmental, regulatory, socio-economic and broader societal issues associated with them and will strive to ensure responsible innovation and raise public awareness by involving stakeholders and considering their needs and concerns in all phases of the project. Through engaging CHIC Artists in Residence ASN´s new communication strategies can be put to use for this purpose. 

The DEI Lab at the Computer Science Department of Universidad Carlos III de Madrid is concerned with research in different areas related to interaction, collaboration and learning. Their objectives are to research, develop, and transfer technology, applying their results in real projects (see youtube channel).